Introduction to Visual Thinking
In an age of content explosion, we seek information presented in a format that is easier to absorb than a mass of text. Visual Thinking takes the form of doodles, scribbles and caricatures to illustrate complex concepts in a simple manner.
Your Resume Is Being Built On Social Media
Human capital is arguably the most valuable asset held by organisations today. With the explosion of social media, recruiters have multiple methods to evaluate a potential candidate. Resumes are now being dynamically built on social media.
Why Brands Cannot Ignore Social Media Mavens
Individuals around the world identified by their passions come together to form tribes & congregate at blogs and discussion boards to express, share and reflect. It is over these tribes that mavens lord over.
Profile of the Social Media Manager
How can organisations identify the right person to lead their social media and community building efforts? One of the most crucial hires of the day, what should the profile of the Social Media Manager be?
A Political Perspective On Social Media
Aristotle said that all of man’s desires, natural and exceptional, including active participation in politics and society, come from the ability to speak. Never is speech being exercised more than today.
The Journey From Anonymity To Identity
What are the reasons for people to shed their carefully cultivated anonymity to seek the glare of public exposure and therefore the ‘challenge’ of regulating one’s behaviour?
Social Media Concept #2 : Carpet Socialising
Carpet Socialising is large scale socialising with massive communities by systematically posting random impressions, opinions and links with the objectives of ensuring top of mind awareness and build traffic.
Why Brands Cannot Ignore Social Media Mavens
What gives mavens their power is that they are socially integrated with target consumers. They are part of the web of trust that consumers weave to help in their decision-making.
Alter Egos – The Challenge For Meetup
As Henry Winkler said, “He was my perfect alter ego. He was in control, and I never was. He was cool, and I was truly a nerd. I just played him out of affection.”
Why Content Curation Is Here To Stay
A content curator allows us to stop searching. We are provided a place where we can drive the tent stakes in, rest and find succour – an oasis in a desert of information.